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Look at the future SP market from the mobile phone advertising alliance!

is Hunan’s largest SP company, has worked with the Hunan satellite TV, super girl, happy camp and other cooperation Hunan honland company invested 95 spectators mobile phone advertising alliance http://s.kankev.com built in January 2007 on the line, tens of millions of investment to provide anti-virus, QQ, ringtones, coins, star, friends, video, movies and other advertising. Once on the line, the volume of business by leaps and bounds. The QQ business, in just one year time occupied the whole of the advertising industry, the development of hundreds of customs agents, the annual profit reached 1 billion. This can be seen in the future SP mobile phone business market prospects.

EST on February 20th at 5 pm (Beijing time on February 21st morning news, 6 spectators) (NASDAQ: SINA) today announced its December 31, 2007 deadline in 2007 fourth quarter and full year unaudited financial report, the relevant details are as follows:

main results for the fourth quarter of 2007:

– net income grew 25% to $70 million 700 thousand, an increase of 10% over the previous quarter, exceeding the company had expected $68 million to $70 million this goal.

– advertising revenue was $50 million 100 thousand, an increase of 40% over the same period in 2006, an increase of 9% over the previous quarter, exceeding the company had expected $49 million to $50 million this goal.

– non advertising revenues of $20 million 600 thousand, down 1% over the same period in 2006, an increase of 11% over the previous quarter, exceeding the company had expected $19 million to $20 million this goal.

– U.S. GAAP net profit of $17 million 500 thousand, an increase of 49% over the same period in 2006. GAAP diluted earnings per share was $0.29, compared to $0.20 for the same period in 2006.

– non GAAP net profit of $20 million 500 thousand, an increase of 35% over the same period in 2006. Non GAAP diluted net income per share was $0.34, compared to $0.26 in the same period in 2006.

2007 main results:

– net income increased to $246 million 100 thousand, an increase of 2006 over the year of 16%.

– advertising revenue was $168 million 900 thousand, an increase of 2006 over the year of 41%.

– non advertising revenue was $77 million 200 thousand, down 17% compared to year 2006.

– U.S. GAAP net profit of $57 million 700 thousand, an increase of 2006 over the year of 45%. In accordance with GAAP diluted net income per share was $0.97, $2006 was $0.69.

– not the United States

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